Monday, January 9, 2012

Customer Satisfaction is Key to the Mortgage Loan Agreement

The below article explains why it is in the best interest of mortgage companies to properly service their customers.

“The customer is always right” are the words that many businesses lived by at one time and was key to making sure a customer was completely satisfied. It seems odd that this notion of doing business would be foreign to the mortgage lending industry. After all, a home mortgage loan is a product that requires service and regular maintenance. It's also a very expensive product costing the prospective home buyer many thousands of dollars over and above the cost of the home they are buying. With that kind of money on the table, why would a borrower not look for the best home loan service available?


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